美国的Soho是做什么的？是一个品牌吗？是涉及服装吗

SOHO is an acronym.

It means Small Office and Home Office.

In 1990s, following the development of IT industry, some people which are almost the IT engineers began to work at home. That become the original Home Office.

Small Office and Home Office
即家庭办公室，通过远程网络在家办公
当然很多时尚编辑，时装设计师都是SOHO一族，所以可能会涉及服装