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来源:百度知道 编辑:UC知道 时间:2024/07/05 08:14:08
Clothes the Deal
PUTTING 9-TO-5 APPAREL TO WORK FOR YOU
BY RACHEL BLANCHARD
With ever-evolving trends in design, fabric and color, competing for work-apparel sales is becoming increasingly difficult. To come out ahead, distributors must be fashion-forward, market-savvy and proactive.
According to Mark Goldwater, sales and marketing manager for Houston’s Sierra Pacific Apparel, almost every company is a candidate for work-wear. “Any company working in a competitive environment can use apparel to identify the company by its color and logo,” he says. Sales-driven distributors will offer clothing to each customer, even those who don’t ask for it.
“Too many distributors still think inside a box that says you only try to sell your customer what they ask you for,” asserts Gabrielle Rohde, vice president of St. Louis Park, Minn.-based Rohde Royce Inc. In reality, almost every company can benefit from having its employees — especially salespeople and those who meet and

Clothes the Deal
PUTTING 9-TO-5 APPAREL TO WORK FOR YOU
BY RACHEL BLANCHARD
With ever-evolving trends in design, fabric and color, competing for work-apparel sales is becoming increasingly difficult. To come out ahead, distributors must be fashion-forward, market-savvy and proactive.
According to Mark Goldwater, sales and marketing manager for Houston’s Sierra Pacific Apparel, almost every company is a candidate for work-wear. “Any company working in a competitive environment can use apparel to identify the company by its color and logo,” he says. Sales-driven distributors will offer clothing to each customer, even those who don’t ask for it.
“Too many distributors still think inside a box that says you only try to sell your customer what they ask you for,” asserts Gabrielle Rohde, vice president of St. Louis Park, Minn.-based Rohde Royce Inc. In reality, almost every company can benefit from having its employees — especially salespeople and those who m