高手帮我翻译成英文,谢了!

来源:百度知道 编辑:UC知道 时间:2024/09/23 13:16:37
广告在促进经济发展的同时,也带来了负面影响,广告所负载的一些不合时宜的观念、意识潜移默化地影响着受众的思维方式和行为方式。广告意象形态大行其道,消解着意识形态的霸权,并对人们心智和行为实施软控制;受众耽迷于跨国广告所营造的情境之中,以西方的生活模式来设定现代化目标;广告的消极示范效应扭曲了人们的心理常态,导致了“炫耀性消费”、“消费陋俗”等畸形社会行为的出现;广告语成为一种重要的话语再生方式,进而影响了主导文化;大众传播媒介对广告的过分依赖,导致媒介产品的质量下降,从而降低受众的欣赏水平和审美能力。

Advertising in the promotion of economic development, but also had a negative impact, advertising some of the load by outdated concepts, awareness of audience exerts a subtle influence on the thinking and behavior. Popular form of advertising imagery, the ideological hegemony digestion, mental and behavior of people and the implementation of soft control;audience by creating cross-border advertising in context, and to the West to set the modern lifestyle goals; negative advertising model Effect of distortion of the normal people's minds, leading to the "conspicuous consumption", "Vulgar consumption" such as the appearance of abnormal social behavior; advertising language of discourse has become an important renewable way, thereby affecting the dominant culture; the mass media for advertising over-reliance on, resulting in a decline in the quality media products, thereby reducing the level of audience appreciation and aesthetic capacity.