请专业人士帮忙翻译市场营销论文的摘要，急急急，给高分！

来源：百度知道 编辑：UC知道 时间：2024/09/21 16:32:34
摘要：在当今这个快节奏的社会里，任何社会型的产品都面临着市场的选择与淘汰。任何一个新生的产品都有可能在快速的产品更新中受到新的产品的冲击，本文就武汉“稀世宝矿泉水”的成功案例进行几点分析。
武汉“稀世宝矿泉水”的营销特点就是成功定位、锁定销售对象、重点宣传。
武汉“稀世宝矿泉水”的定位是功能性饮料，以矿泉水中富含硒元素为特色和基点，无论从产品的生产包装还是广告宣传中，无不是以此为重点，从根本上避免了多面定位，既避免了概念模糊，又减少了不必要的浪费。
销售对象方面，“稀世宝矿泉水”锁定“保护视力”的重要群体：青少年。从而确定宣传重点。
在宣传方面，“稀世宝矿泉水”不但请来在青少年群体影响力极大的公共人物明星赵薇做产品代言人，并以歌谣以及其他形式的做为宣传。
正是因为这些，才奠定了“稀世宝矿泉水”产品的成功。

Abstract: in today's fast-paced society, any social type products are facing the market of choice and eliminated. Any one of the new products are likely in the product of rapid updating the impact of new product, this rare mineral treasure of wuhan "on some examples of successful.
Wuhan "rare mineral treasure" marketing is successful positioning, sales promotion, lock object.
Wuhan "rare mineral treasure is, mineral water in functional drinks contain features and selenium, no matter from product packaging production or advertising, it is the key to fundamentally avoid multiaspect positioning, avoid the concept of fuzzy and reduce unnecessary waste.
Sales targets, "rare mineral treasure" protect vision "of the lock is an important groups: the youth. To determine the propaganda.
In publicity, "rare mineral treasure, not only in the youth group public figure star greatly influence and make product zhao with songs and other